Your website in the age of AI: What you need to know
If you’re wondering whether you still need a website now AI is on the scene, then the answer is probably yes. It’s almost like digital
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What kind of design system does your organization need?
A clear way to decide whether your brand guidelines need digital brand adaptation, a component library, or a full design system. What are design systems,
What kind of design system does your organization need? Read It
Why your Brand Guide doesn’t work for digital products (and what to do about it).
Your brand guidelines are immaculate — the culmination of many months of work. The PDF is a thing of beauty. Every colour is precisely specified,
Why your Brand Guide doesn’t work for digital products (and what to do about it). Read It
You just launched your website, now what?
Pause. Let’s just take a moment to acknowledge your success and say ‘yay you’. Collaborating on a website redesign takes time, effort and a whole
You just launched your website, now what? Read It
Goodbye Universal Analytics, hello Google Analytics 4
If you’re tracking visitors on your website (and you probably should be), it’s highly likely you’re using Google’s Universal Analytics, which will cease mid-2023. Why
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What kind of imagery should I use on my website?
Be it the words on the page or visual elements, content is still king. In this article, we will help you reconsider the visual elements
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How to conduct user testing yourself (for free!)
This article was written for BoagWorld Usability testing doesn’t need to be time consuming or expensive. You can do it yourself, for free. In an
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How to set up a simple email automation sequence in MailChimp.
If someone signs up for your newsletter, or completes any of the forms on your website for that matter, it’s a good practice to redirect
How to set up a simple email automation sequence in MailChimp. Read It
Buyer beware – Don’t buy a website before you read this.
I have seen a couple of rants on LinkedIn recently from fellow digital agencies or freelancers who have been approached by business owners in need
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How do you know what to write about on your website?
Whether you’re rebuilding, tweaking or starting from scratch, you may be wondering how to work out what to write about on your website? In theory,
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How to write the perfect about page
Why is an about page so important? Your about page is your chance to shine, to talk about you (which you should most definitely avoid
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How to stop your WordPress site getting hacked.
It’s your worst nightmare. All of a sudden, the phone stops ringing, but you don’t know why. Then you realise, it’s not that your customers
How to stop your WordPress site getting hacked. Read It
Writing website content for SEO
Writing website content sounds easy enough. So easy that many of our clients try to write it themselves. And why not? It’s quite possible that
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Are these website mistakes costing your business?
Whether your website is relatively new or its a 90’s throwback, it’s good to review it periodically and check that you’re not missing out on
Are these website mistakes costing your business? Read It
A beginners guide to Google Analytics
I could spend a week telling you all about the wonders of Google Analytics, but this is a beginners guide to Google Analytics. If big
A beginners guide to Google Analytics Read It
How will Facebooks recent announcement affect your business?
What happened to Facebook? It seems Facebook have realised they have gone too far. Having moved steadily away from showing posts from your friends and
How will Facebooks recent announcement affect your business? Read It
How to speed up your WordPress website
Let start with some cold hard facts about website speed. According to Microsoft Bing, an additional two second delay in page load time reduces user
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How to make and install a Facebook Pixel
A Facebook pixel is a snippet of code that, when placed on your website, will help you track and measure how well your facebook ads
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WordPress Hosting
What is hosting? Hosting is where your website lives on the internet. It’s like you rent a bit of space (on a server) and then
How to get your new website to show up in Google
So, you built yourself a shiny new website, sat back, popped some bubbly and congratulated yourself on crossing something else off your to-do list. You
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What is cornerstone content?
If you regularly add fresh content to your website (as all good website owners should..), you may have got to thinking about cornerstone content. So,
What is cornerstone content? Read It
What is SSL and why do I need it on my website?
What is SSL? In simple terms, an SSL certificate will add an extra layer of security to your site, encrypting any data that is transferred
What is SSL and why do I need it on my website? Read It
How to get a review on Google
If you’re reading this article, I’m assuming you’ve already claimed your business on Google. If that’s not the case, or you don’t know what Google
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How to claim your Google My Business Page
What is a Google My Business Page? First things first, what is a Google My Business Page and what can it do for your business?
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